ROI Calculator
See what you'd save with Advanta.
Plug in what you spend today and your current cost per lead. We'll show you what an ML-optimized campaign would look like in your market.
Today, you're getting
38 leads / month
Your new CPL
Leads / month
82
+44 more
Saved / month
$1,620
at equal lead volume
Projected annual savings
$19,440
Estimates based on Advanta's measured 54% average CPL reduction for hvac. Your audit returns numbers specific to your market.
Launch
/month + ad spend
Single channel, single county. Perfect to validate ML lift in 30 days.
- 1 channel (Google or Meta)
- 1 county exclusive
- Real-time dashboard
- Email support
Scale
/month + ad spend
Multichannel ML, AI-generated creative on a 14-day refresh, full territory lock.
- 4 channels orchestrated
- Up to 5 counties exclusive
- AI creative refresh every 14 days
- Priority support + strategist
- Lead-by-lead attribution
Dominate
tailored to your market
Statewide or multi-market lockout, custom ML tuning, dedicated team.
- Unlimited channels
- Statewide territory lock
- Custom ML tuning
- Dedicated team + Slack
- Quarterly business review
Compare plans
Every feature, side by side.
| Feature | Launch | Scale | Dominate |
|---|---|---|---|
| Channels orchestrated | 1 | 4 | Unlimited |
| Counties exclusive | 1 | Up to 5 | Statewide |
| AI creative refresh | Every 14 days | Every 7 days | |
| Lead-by-lead attribution | |||
| Real-time dashboard | |||
| Call tracking + transcripts | |||
| CRM round-trip integration | |||
| Dedicated strategist | |||
| Custom ML tuning | |||
| Slack channel + QBR | |||
| Minimum ad spend | $3k/mo | $10k/mo | $50k/mo |
Pricing FAQ
The fine print, up front.
Is there a contract?
No long-term contract. Month-to-month after a 90-day initial period (needed for the ML model to clear platform learning windows).
Are setup fees included?
Yes. Onboarding, creative production, tracking install, and territory lockout are all included in the monthly fee.
Do you take a percentage of ad spend?
No. Flat monthly platform fee. You pay the platforms (Google, Meta, etc.) directly — we never mark up media.
What happens if I pause?
Your territory lock is held for 30 days. After that, the county returns to the open market and a competitor may claim it.
Can I switch tiers?
Yes — upgrade anytime, prorated. Downgrades take effect at the next billing cycle.
What's the minimum commitment to see results?
90 days. That's two full creative refresh cycles and enough lead volume for the model to optimize meaningfully.